More than half of the population of South Africa are youths under the age of 25. Yet at the recent World Editors Forum congress in Cape Town, it was highlighted how traditional media need to better target this demographic in their content.

The Media Monitoring Project and Wits Journalism aim to target the youth in a very different way.

Tune in to MEDIA @ SAfm this Sunday morning from 10am to find out why it’s going to be BACK TO SCHOOL FOR JOURNALISTS

We’ll be examining local case studies involving stereotyping and human right’s abuses of children in reporting. International experts join our panel discussion on solutions to overcoming these reportage shortcomings.

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Join the Media Monitoring Project, in conjunction with SAfm and the Open Society Foundation, as we commemorate Africa Day.

“Until lions have their own story tellers, their stories will always be told by the hunters.” (African proverb)

Africa has its own story tellers, but whose stories are they best telling and how?

For an informed African media perspective tune in to “REPORTING AFRICA” on MEDIA @ SAfm this Sunday morning from 10am.

A panel of media experts will be headlining: Political agenda’s, Dictators Media freedom, Disasters, Stereotypes, Hate speech, Democracy, Wars, Development, Technology

as THE African media’s feature story for 2007.

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A recent national survey by the Kaiser Family Foundation and the SABC found that 72% of 18 – 24 years owned cellphones - and many were using them for more than just talking!

The Media Monitoring Project, in partnership with the Open Society Foundation and SAfm, invites you to tune in to MEDIA @ SAfm this Sunday for their latest radio conference “Mobiles and Minors”.

Does increased access to mobile content mean an increase in potential exposure to harmful content?

Drawing on key industry experts, you’ll learn about the various regulatory measures that should ensure children are protected from inappropriate content. We’ll also explore how videos, wallpapers and other cellphone content make it into our local youth media mix.

If you have a cellphone - or if you have a child that uses one - download the sound file or read the transcript here!

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Download the first half of the programme (3MB)
Download the second half of the programme (2MB)